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Empyrean New Exp Lab Benefits Program

Unlock The Full Potential Of Your Benefits Program

Great benefits only make their intended impact if your employees know about them and stay engaged.

Empyrean’s Experience Lab takes an innovative approach to crafting your communication strategy and with custom content tailored to your needs—like digital benefit guides, targeted emails, educational videos, and more.

Effective benefits communication is essential for boosting employee engagement, satisfaction, and retention.

Schedule a strategic consultation

Schedule a strategic consultation

Empyrean New Exp Lab Specialized Help

Specialized Help Wanted

While employers have made progress in designing better benefits plans, many still struggle to clearly communicate how these benefits truly support the needs of their workforce.

Hope isn’t a strategy. Research reveals HR and Benefits leaders often lack the time, resources, or expertise to make their communications as effective as they could be.

That’s where Empyrean comes in—we’re here to help you get it right!

Empyrean New Exp Lab Specialized Help

The Experience Lab Method

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Strategy

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Design

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Production

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Strategy

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Create a customized communication plan aligned with your goals and employee needs to ensure every message lands effectively.

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Design

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Craft compelling, creative content that speaks directly to your workforce.

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Production

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Deliver your message seamlessly through diverse channels—email, text, video, print, and more.

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Create a customized communication plan aligned with your goals and employee needs to ensure every message lands effectively.

Craft compelling, creative content that speaks directly to your workforce.

Deliver your message seamlessly through diverse channels—email, text, video, print, and more.

Discovery

Discovery + Development

We kick things off with a hands-on strategy workshop that’s all about understanding your company’s culture, benefits goals, and employee engagement needs.

This interactive session helps us identify your unique challenges and set clear success benchmarks to ensure every step of the strategy stays focused and results driven.

During the workshop, we’ll dig deep to uncover communication gaps, explore opportunities across multiple factors, and define measurable goals. Then, using their expertise, the Experience Lab team will design a plan that brings your strategy to life.

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Employee Value Proposition + Strategic Framework

Our experts will help your team develop an employee value proposition (EVP) that highlights the unique value your organization offers its workforce. This includes key elements such as benefits, total rewards, career growth opportunities, work-life balance, and your company’s culture, mission, and values.

69%

Less Turnover

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A strong EVP can reduce annual turnover by up to 69%.
Source: Gartner, 2021

Strategy and Success Metrics Deep Dive

The Experience Lab works with your team to pinpoint key performance indicators (KPIs) aligned with your organization’s goals. These metrics help track the success of communication strategies and guide continuous adjustments to your employee experience over time.

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Action Planning + Execution

Through interactive sessions, we’ll spark fresh ideas and encourage collaboration. Together, we’ll create a clear annual communications plan with tailored content, prioritized initiatives, and measurable milestones to help you achieve both immediate and long-term goals.

Continuous Improvement Through Ongoing Insights

Boost your benefits strategy with actionable insights. Empyrean’s data-driven analysis uncovers trends and opportunities to help you continuously improve. Real-time metrics and quarterly reviews ensure your benefits program keeps up with shifting workforce needs.

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Tangible Results That Matter

Our insights deliver measurable outcomes, including:

60%

Enhanced Accuracy

60% fewer benefits missing
a beneficiary during enrollment.

35%

Improved Benefits Adoption

35% HDHP enrollment.

avg. 16%

Supplemental
Participation Increases

19% in Accident Insurance
12% in Hospital Indemnity
17% in Critical Illness coverage

Our Approach

We do more than deliver a benefits guide—we partner with you to:

Our Approach

We do more than deliver a benefits guide—we partner with you to:

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Empyrean New Exp Lab Target Icon

Identify Opportunities

Uncover underused benefits and key engagement dynamics.

Identify Opportunities

Uncover underused benefits and key engagement dynamics.

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Empyrean New Exp Lab Solutions Icon

Develop Insight-Driven Solutions

Craft targeted campaigns and create year-round opportunities for employee education and utilization.

Develop Insight-Driven Solutions

Craft targeted campaigns and create year-round opportunities for employee education and utilization.

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Empyrean New Exp Lab Chart Icon

Assess and Recalibrate

Keep strategies tied to performance and evolving workforce factors.

Assess and Recalibrate

Keep strategies tied to performance and evolving workforce factors.

See the Difference

Curious about how these strategies come to life? Explore our work samples to see how we’ve helped organizations achieve meaningful results.

Enrollment Theme Concepts

THEME 1  —  PLAYBOOK

Promote teamwork, support, and active engagement with this fun concept.

Get a jump start on helping your employees engage with their benefits this enrollment season!

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Enrollment Theme Concepts

THEME 2  —  THE WHOLE YOU

Commit to fostering a culture of total wellbeing with our “Supporting the Whole You” OE campaign and watch your employees engage and flourish during this open enrollment period.

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Enrollment Theme Concepts

THEME 3  —  NAVIGATING LIFE TOGETHER

Adopt our “Navigating Life Together” theme and guide your team to a successful and engaging annual benefits open enrollment experience.

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Additional LAB Results

Custom Videos A sample of custom video production by the Empyrean creative team.

Custom Videos

A sample of custom video production by the Empyrean creative team.

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Quick Start Guide Sample A sample of a quick start guide to help get people started with enrollment.

Quick Start Guide Sample

A sample of a quick start guide to help get people started with enrollment.

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Digital Benefit Guide Sample A sample benefits guide made by the Empyrean creative team.

Digital Benefit Guide Sample

A sample benefits guide made by the Empyrean creative team.

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Benefits Guide in Spanish A sample of working with multiple languages, including benefits guides.

Benefits Guide in Spanish

A sample of working with multiple languages, including benefits guides.

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Discover What’s Possible for your Organization

Ready to find the right strategy to meaningfully accelerate employee connections with their benefits?

Contact us